Service Provider Summit

Select Service Provider Summit PowerPoint presentations are available for download. Click on the titles below to open a pdf of the presentations.

View Christoph Pfistner, Chair of NFOEC Subcommittee 3: Market Watch and Service Provider Summit, discuss the 2009 program.

Wednesday, March 25, 2009
OFC/NFOEC Exhibit Floor Theater, Exhibit Hall F

The Service Provider Summit is open to all Conference and Show-Only Attendees! Join your colleagues for this dynamic program with topics and speakers of interest to CTOs, network architects, network designers and technologists within the service provider and carrier sector. The program includes panel discussions, keynote presentation, exhibit time and networking time.

The program will be located on the exhibit floor, so attendees can easily attend the sessions and tour the exhibit hall. Audience members are encouraged to participate in the question and answer segments that follow the presentations.

Service Provider Summit Organizers:
Christoph Pfistner, Vice President, Product Marketing, NeoPhotonics, USA
Karen Liu, Vice President, Components and Video Technologies, Ovum., USA

Schedule-at-a-Glance

Panel descriptions and speakers are being confirmed so check this site often for program updates.

Continental Breakfast sponsored by:

Keynote Presentation

Can the Internet Scale for the Coming Explosion of Media and Mission Critical Applications? Robert Blumofe, Vice President, Networks and Operations, Akamai, USA Robert Blumofe is the Senior Vice President of Networks and Operations at Akamai. Dr. Blumofe leads the Akamai team responsible for the global strategy, deployment, operation and security of Akamai's production and corporate infrastructure supporting all of the company's services. Dr. Blumofe joined Akamai in 1999 to lead the company's first performance team. Serving as one of Akamai's chief architects, Dr. Blumofe was instrumental in the early design and development of the Akamai Network, which now handles hundreds of billions of Internet requests daily. He has led all of Networks and Operations since 2004, and most recently held the post of Vice President of Networks and Operations. Prior to Akamai, Dr. Blumofe was an Associate Professor of Computer Science at the University of Texas at Austin. He is widely published in the areas of algorithms and systems for highly distributed and parallel computing. He holds a Ph.D. in Computer Science from MIT and a Bachelor of Science degree from Brown University.

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Panel I: Core Networks—Keeping Pace

Moderator: Karen Liu, Vice President, Components and Video Technologies, Ovum, USA As data-rich applications increasingly permeate people’s business and personal lives, the capacity of networks will need to increase. A key challenge is how to support the traffic demand in an economically sustainable way. For thirteen years, the cost per bit per km has been dropping faster than Moore’s Law thanks to a series of technological improvements in DWDM transmission. But unlike Moore’s Law, there hasn’t been a simple rule to point to where the next step function will come from. Recent progress has been more incremental. Is this just a hiccup, a delayed impact of reduced investment or are we reaching the end of the DWDM run? Come hear how service providers are responding to the need to support ever increasing traffic in the core. Where will greater return be found, CapEx or OpEx? What technology directions promise continued or even greater cost per bit per km improvement? And is it all about lower cost or are there ways to extract more value as well?

Speakers

	Bandwidth Flexibility and High Availability... and ROIC Stuart Elby, Vice President, Network Architecture, Verizon, USA Dr. Stuart Elby, Vice President of Network Architecture, is responsible for Verizon’s network vision and evolution towards this target. Stuart is also responsible for the design and specification of Verizon’s metro, regional, and long haul optical transport networks, VoIP and IMS networks, and emerging converged services platforms. Additionally, he is responsible for collaborative R&D activities with universities and government, and the Verizon Interoperability Forum. He has previously held several positions in Verizon including network platform testing, and technical support of product development and sales. Prior to joining the phone company in 1993, Dr. Elby was a Research Associate at the National Science Foundation’s Center for Telecommunications Research at Columbia University. There he was responsible for leading research in optoelectronic devices, all-optical networks and developing early ATM/WDM platforms. He was co-director of a multi-university research program on all-optical packet switched networking, and collaborated with Teachers’ College in the development and deployment of a multi-media educational network for primary and secondary schools. In 1985, Dr. Elby was the Manager of Technology in a laser surgery start-up where he was responsible for FDA clinical trials, laser surgery product development, and brought the first ever disposal plastic fiber-optic delivery system to the medical market.  In 1982, he was a Staff Engineer at StorageTek, where he contributed to the development of the first commercial optical disk system. Dr. Elby received a B.S. degree in optical engineering from the University of Rochester, NY, in 1982 and received a M.S.E.E. and Ph.D. from Columbia University in 1989 and 1994, respectively.
	Packaged Technology and Services to Retain Revenue and Margins William Jarr, Consultant, Diverse Future Consulting, USA Networks have opportunities to avoid the price and margin pressures with packaged services. Raw network capacity continues to be commoditized. End-to-end packaged solutions provide a way to maintain revenues and margins, while improving customer loyalty. Past examples and future opportunities will be presented. The attitude and resource commitment will be discussed as well. Bill has had a career encompassing both network and local television production and operations and domestic and international broadcast. Roles included producer/director and production manager at PBS, ABC and CBS affiliated stations and a 2-year stint in Riyadh, Saudi Arabia running the TV and A/V services at the King Faisal Specialist Hospital and Research Centre. During 14 years at the NBC Television Network in New York, he worked as a Broadcast Manager in network operations, an Operations Producer for NBC Sports, and Director of Operations for NBC News. Operations management included all major events, including the NFL pregame show, Super Bowls, World Series, National Conventions, NCAA tournaments and French Open Tennis. He was also instrumental in the start-up of CNBC and the NBC News Channel affiliate news service. Accomplishments include designing the distribution for the News Channel, building an international satellite teleport in Charlotte, North Carolina, and negotiating major international satellite contracts for NBC. After leaving NBC, Bill worked for major telecommunications and broadcast service providers in Business Development and Sales capacities. This included BT Broadcast services, PVI virtual imaging company, PanAmSat international satellite company, and Vyvx and Level 3 international telecommunications company. He is a member of the National Academy of Television Arts and Sciences Technical Emmy Committee and is a participant in annual judging for Sports Emmy’s. Bill has a B.A. degree from the University of Washington with majors in communications and economics. With his years in the broadcasting industry he has maintained close ties with executives at all major networks, sports leagues and providers of equipment and services to broadcasters.
	Merging A Global Network with An India National Core Matthew Ma, Vice President, Transport and Network Engineering, Tata Communications Ltd., USA Since 2005 Tata Communications Limited (TCL), formerly VSNL has been expanding aggressively its international footprint. After the acquisition of TGN and Teleglobe, TCL owns one of the largest India domestic networks with 40,000 km optical fiber route and a major global infrastructure with 206,000 km fiber route. Network integration became one of the key challenges. Our customers demand end-to-end service assurance, high service quality and fast service delivery. Those service level requirements become the fundamental objectives for architecting our network integration. The integration is based on the analysis of characterization of each regional network, the connectivity around the globe and different layers of the common transport network. Matthew Ma is the Vice President of Transport Network Engineering at Tata Communications Limited. He is responsible for planning common transport network globally and in India. Prior to joining TCL, Matthew headed the network engineering of TGN at Tyco International. Matthew started as a researcher specializing in subsea DWDM in Bell Labs in 1995. He has a Ph. D in electrical engineering from Virginia Tech and has many papers and patents.

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Panel II: FTTH—Advancing on Many Fronts

Moderator: Chris Pfistner, Vice President, Product Marketing, NeoPhotonics, USA In FTTH Japan is still leading the charge with more than 10M homes connected and a national goal to double that number by the end of 2010. The runner-up is still North America with Verizon’s FiOS program accounting for the lion’s share. However, other regions of the world, in particular in Europe and East Asia, have started major programs as well. In addition, the FTTH concept is starting to spread outside of the traditional telecom networks into the cable operators around the world. Of course, no FTTH panel would be complete without some discussion of killer applications, the role and challenges of video delivery, and the exploding market of web applications. Join us in this exciting session during which executives from major service providers will present their views on the opportunities and challenges for FTTx around the world. The individual presentations will be followed by a panel discussion and open Q&A session.

Speakers

	Success Can Be Found In Many Places – Why The MDU Market Can Be A Great Opportunity Bryan J. Rader, CEO/Managing Principal, Bandwidth Consulting LLC, USA This brief presentation will outline the dynamics of this market segment, including customer preferences/behaviors/profiles, and the opportunities for FTTH deployment in this sector. Bryan J. Rader is the CEO and Managing Principal of Bandwidth Consulting LLC, a leading consultancy for multi-family technologies. His firm’s clients include independent and franchise cable operators targeting this segment and vendors who support applications targeting the multi-dwelling market. Prior to founding his consulting firm in 2007, Mr. Rader founded MediaWorks, the largest private cable company focused on the MDU market in the southeastern U.S. This company was widely recognized as one of the top cable operators in the U.S. during its tenure (1996–2006), and was eventually sold to DirecPath, a newly formed company with Hicks Holdings and DirecTV as its primary partners. Prior to MediaWorks, Mr. Rader worked for two different real estate organizations, including AIMCO, a national publicly-traded real estate investment trust (1994–1996) and HOMECORP, a southeast regional property owner (1991–1994).His career began in marketing research/consulting for national consumer brands and Fortune 500 companies. He writes a monthly column for Broadband Properties magazine called “From The Operator’s Point of View,” and has been the President of the Independent Multi-Family Communications Council (IMCC), the leading trade organization for the industry, based in Washington D.C. He is also a frequent speaker to the multi-family technology industry and has spoken at numerous national events including NMHC Technology, SkyForum, Broadband Summit and ISPCon. Mr. Rader has earned numerous awards including the Cornerstone Award for “Industry Excellence”, National Cable Operator of the Year, and 25 Most Influential People in Real Estate & Technology. Mr. Rader is also active in a number of charity events including the support of autism awareness and research. He earned his degree at the University of Missouri–Columbia in 1988, and resides in Chesterfield, Missouri, with his wife Laura of 18 years and his two children.
	Incredible Economics in FTTH        R. R. Yadava, Deputy General Manager (Optical Fibre), Bharat Sanchar Nigam Ltd. (BSNL), India This presentation will analyze the services offered by FTTH equipment. The power consumption by the various pieces of FTTH equipment is far less than that consumed by conventional equipment (switches and transmission). Similarly, the operation and maintenance capex are also much less compared to those associated with conventional equipment. In addition, the benefits to the customer using FTTH equipment are far greater. We can call it “real all-in-one-wired-line telecommunication equipment.” As Deputy General Manager of the Optical Fibre group at BSNL, a position he has held for the past year and a half, R. R. Yadava is involved in the preparation of technical specifications for GPON, GEPON, other FTTH (PON) equipment and its core networks (VPLS routers/LAN switches). He is involved in planning, tendering, evaluation, guideline preparation and its implementation through different circles of BSNL; as well as OFC tendering and procurement for FTTC, FTTH and long distance. When in charge of Network Operations and Control for the Indian Satellite System Operation, he conducted in-orbit tests for five satellites and helped to resolve unique wide band noise interferences in the satellite system. Mr. Yadava used this experience to author a widely published paper offering guidance to other satellite service providers on how to avoid wide band noise interference in satellite communications. Mr. Yadava received a bachelor’s degree in engineering in 1995.
	Internet Traffic Growth and Implications for Access Technologies Andrew Odlyzko, Professor, School of Mathematics and Digital Technology Ctr., Univ. of Minnesota, USA Current growth rates of Internet traffic can be maintained without major increases in capital investment and without major technological changes. Optical transport will certainly remain key to telecommunications, but how close to the endpoints it will be pushed will depend largely on future trends in traffic growth. Andrew Odlyzko has had extensive experience in research and management at Bell Labs, AT&T Labs and the University of Minnesota. He has worked on computational complexity, cryptography, number theory, combinatorics, coding theory, analysis, probability theory, ecommerce and economics of data networks. He may be known best for an early debunking of the myth of Internet traffic doubling every three months and for demonstrating that connectivity has traditionally mattered much more for society than content.

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