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Show Floor Activities & Programming

The Industry Talks to The IndustryFREE TO ALL REGISTERED ATTENDEES

Get unparalleled education focused on providing real life solutions to your current business challenges. Don't miss the OFC/NFOEC Expo Theaters, each with three days of free show floor programming that will enable you to make informed decisions about your future business development.

Three exhibit hall theaters will feature presentations by experts from major global brands and key industry organizations. Get high-level takes on hot topics. Learn about the state of the industry, emerging trends, and recommended courses of action for how to tackle today’s toughest business challenges.

EXPO THEATER I


EXPO THEATER II

More information and programming for Expo Theater II coming soon.

EXPO THEATER III

More information and programming for Expo Theater III coming soon.

DEMO AREAS

Exhibitors are highlighting their newest developments, products and services in 30-minute showcase presentations on the show floor.

EXHIBITOR PAVILIONS


OTHER ACTIVITIES

Expo Theater II

Ethernet Alliance
 

Ethernet Alliance Program

Ethernet AllianceWednesday March 7
1:00 p.m.-3:00 p.m.

About the Ethernet Alliance
The Ethernet Alliance is a global community of Ethernet end users, system and component vendors, industry experts and university and government professionals who are committed to the continued success and expansion of Ethernet. The Ethernet Alliance brings Ethernet standards to life by supporting activities that span from incubation to interoperability.

Panel 1: Next-Gen 100G Optical Ethernet
Wednesday, March 7: 1:00 p.m.- 2:00 p.m.

100GbE optical modules based on IEEE 802.3ba are available and being incorporated into systems for deployment. Meanwhile, increasing bandwidth demand is driving the need for higher density, lower power and lower cost 100G optics interfaces. Efforts are underway in industry to address this need using a combination of new technology, standards efforts, and MSA development.

Moderator: Kapil Shrikhande, Sr. Principal Engineer, CTO Office at Dell

Kapil Shrikhande joined Dell as Sr. Optical Technologist, as part of the Force10 Networks acquisition (by Dell) in 2011. Shrikhande continues his work on the definition and introduction of 10/40/100 Gb/s optical modules into Dell Force10’s Ethernet switching products, and represents Dell in IEEE standards activities and other industry forums. Shrikhande received a Ph.D. in Electrical Engineering from Stanford University in 2003 where he did research on burst-mode WDM networks. Since graduation, Shrikhande has also worked as Principal Member of Technical Staff at AT&T Labs where he helped develop AT&T's VDSL and GPON based access networks; and as Sr. Optical Engineer at Taseon Inc., where he worked on an optical switching platform for metro networks. After Taseon, Shrikhande joined Force10’s CTO Office in 2010. Shrikhande is widely published and a holder of multiple US patents.

Speakers:
David Skirmont, Principal Engineer,Brocade
Shamim Akhtar, Sr. Director, Network Architecture & Technology, Comcast

Panel 2: From Gigabit to Terabit Ethernet
Wednesday, March 7; 2:00 p.m. – 3:00 p.m.

This Ethernet Alliance sponsored panel will be like Scrooge and start in the past to see where Ethernet optics started at the Gigabit speeds. Then the panel will look into the lasers and optics of today and finally look into the future of optics that lead to terabit networks. The three speakers on the panel are experts at the module level, switch level and network level. The panel will give a detailed overview of how Ethernet will be used to create global networks.
This 1-hour EA Panel will cover:

  • History of Optics to CFP
    • Future of Optics to Terabit Speeds
    • Future of Switching Technology
    • Future of Networking Technology

Moderator: Scott G. Kipp, Senior Technologist at Brocade

Scott G. Kipp is an author and engineer who participates in industry organizations, develops standards and writes books as a Senior Technologist at Brocade. He is an expert on networking, including protocols, fiber optic links and cable management.

Kipp has worked on a number of industry associations including: The Ethernet Alliance – Kipp is Brocade’s primary representative to the EA and has spoken at two TEFs and participated in the Power over Ethernet, High Speed Ethernet and Ethernet in the Data Center technical committees. The Fibre Channel Industry Association – Kipp was the chair of the Fibre Channel Roadmap Committee and is actively involved in driving the various activities of the association. Scott has written three books for the FCIA on Fibre Channel technologies and written several white papers and given presentations at conferences on Fibre Channel technologies. Storage Networking Industry Association – Kipp has staged interoperability events, spoken at SNW and developed storage management standards in this organization.

Scott works on many standards committees including: IEEE 802.3 standards including 802.3ba where he played a key role in adding the 40 Gb/s speed in addition to 100 Gb/s Ethernet. Optical Interconnect Forum where he is defining the Common Electrical Interface that will be used in the second generation of 100 GbE. Kipp is the Chair of the 10×10 MSA to define a low cost 100 GbE single-mode link. He is the Chair and Editor of the Quad SFP (QSFP) MSA that developed the first pluggable 40 Gb/s transceiver standard that can be found at www.qsfpmsa.net. T11 Technical Committee for Fibre Channel Interfaces where he was Vice-Chair of T11.5 Task Group and has been editor, chair and secretary for multiple standards including FC-MI, FC-SWAPI, FC-BB and FC-DA. Internet Engineering Task Force (IETF) where he authored two MIBs. The SFF Committee that defined the SFP+, IFP and QSFP+

Speakers
Chris Cole, Engineering Director, Finisar
Mark Nowell, Director of Engineering, Cisco
Bikash Koley, Technical Lead and Manager, Network Architecture and Capacity Planning, Google

Executive Forum

Executive Forum Insights & Perspectives - Lessons from Industry Leaders

Tuesday March 6
1:30 p.m.-3.00 p.m.

Hear from a selection of Executive Forum Speakers and Planning Committee Members as they touch on a few of the topics from the 2012 event. Speakers will briefly comment on datacom innovation, mobile broadband, 100G and beyond, and technology advancements. The full day Executive Forum (www.osa.org/executiveforum) covers the state of the Optical Communications Industry and takes place on March 5 in conjunction with OFC/NFOEC 2012.

Moderator: Dana Cooperson, Vice President and Practive Leader, Network Infrastructure, Ovum

Paul Baniewicz, Vice President, Optics – North America Region, Alcatel-Lucent

Paul Baniewicz currently manages the optical competency center for Alcatel-Lucent North America. With this role, he is responsible for business development and network solution activities for Alcatel-Lucent’s Optics Division. During the first half of his 25 year career with Alcatel, Baniewicz focused on research and development holding various engineering and senior management positions in the development of Alcatel’s access products and market leading digital cross-connect programs. More recently, Baniewicz was responsible for Alcatel’s North American network and product strategy organization where he defined product direction and investments for the optical product portfolio. He holds patents in distributed mesh-based restoration algorithms. Baniewicz has a BS in electrical engineering / computer science from Marquette University.

Madan Jagernauth, Vice President, Wireless Marketing and Product Management, Huawei Technologies (U.S.A.)
 
Madan Jagernauth serves currently as Vice President of Wireless Marketing and Product Management at Huawei Technologies USA, with responsibility for the North American market. Jagernauth has seventeen years experience in the wireless industry in various roles of increasing responsibility as a mobile broadband pioneer managing wireless access products from GSM/GPRS to WiMAX and LTE. Jagernauth’s previous experience has also included roles in Technology and Business Development and Operations. Prior to joining Huawei, Madan was with Nortel Networks for 21 years and Honeywell for 9 years. Jagernauth holds a BSc and MSc Engineering degrees from Arizona State University and MBA in Telecommunications Management from University of Dallas.

Paul Savill, Senior Vice President, Global Core Product Management, Level 3 Communications
 
Paul Savill is the Senior Vice President of Global Core Product Management for Level 3 Communications. In this role he sets the strategy and leads the product management of Level 3’s optical networking, private line, Ethernet, IPVPN, dark fiber, subsea and professional services. His responsibilities also incorporate pricing, product development and product financial performance. Savill has more than twenty years of experience in the telecommunications industry and holds a Bachelor of Science degree in Electrical Engineering and a Master’s degree in Business Administration.

Raj Shanmugaraj, President and CEO, Acacia Communications, Inc.
 
Raj Shanmugaraj brings more than 25 years in telecom and communications to Acacia Communications. Prior, he was Corporate Vice President, Alcatel-Lucent, responsible for business development in a variety of market segments in the Americas Region – including Optical Core Convergence and IPTV for Tier 2 markets. Earlier, Shanmugaraj served as Alcatel-Lucent Vice President of Optics, heading up the Business Development and Marketing activities in Americas Region. He was founder and CEO of Astral Point Communications, which was acquired by Alcatel-Lucent in 2002. Additionally, Shanmugaraj has held senior executive level positions at Picturetel and Motorola and holds an M.S. in Electrical and Computer Engineering from the University of Iowa.

Natarajan ‘Subu’ Subrahmanyan, Managing Director, The Juda Group
 
Natarajan ‘Subu’ Subrahmanyan, CFA is a Managing Director and lead research analyst for communications equipment companies at Sanders Morris Harris Group. Subrahmanyan’s research focuses on leading data and optical networking companies. He was featured on the Wall Street Journal’s Best of the Street Analyst List in 2007, and was named the best up-and-comer in telecom equipment in the 2001 Institutional Investor polls. Subrahmanyan joined Sanders Morris in January 2003. Prior to joining Sanders Morris, Subrahmanyan was lead research analyst for data and optical networking companies at Goldman Sachs. He has also worked at Sutro & Co., where he covered the optical networking space and at First Union Securities prior to that. Subrahmanyan holds an MBA from the Owen School at Vanderbilt University and a B.S in Electrical and Electronics Engineering from Madras University.


Lighting Up the Data Center

Tuesday March 6
3:30 p.m.-5:00 p.m.

As bandwidth demand increases in data centers, there is a growing deployment of optical interconnect. The panel will discuss when the decision to move to optics is being made, where the optical links are being deployed, what type of optics is being used, and why this trend is occurring. Panelists will represent end users and technology providers making this session relevant for both IT and optics professionals.

Brad BoothModerator: Brad Booth, Director of Network Architecture, Office of the CTO, Dell Inc.

Brad Booth is Director of Network Architecture with Dell’s Office of the CTO Networking group and is responsible for driving next generation networking and fabric strategies. Previously, Booth served as the Director of Technology for AppliedMicro where he developed strategic initiatives, coordinated standards involvement, and participated in industry alliances and the IEEE standards body. He was the founder and chair of the board for the Ethernet Alliance and served as a director for the 10 Gigabit Ethernet Alliance. Booth has initiated many IEEE 802.3 projects over the past 15 years and has also served as chair of IEEE Std. 802.3an (10GBASE-T) and editor-in-chief of IEEE Std. 802.3ae (10 Gigabit Ethernet). He has working for three successful start-ups and for Fortune 100 companies. Booth holds 11 patents and is a senior member of the IEEE.

Andy Jimenez, Vice President of Technology, Enterprise Cabling and Security Solutions
 
Andy Jimenez has over 20 years experience in the fields of telecommunications testing and product certification. He has held various engineering and management positions with test laboratories specializing in the certification of voice/data communications systems and components. While an engineer at Underwriters Laboratories (UL), he directed the launch of their Category 5 connecting hardware verification program. Currently, his primary responsibilities include the management of the day-to-day operations of Anixter's Enterprise Cabling Lab, standards development, and product research. Jimenez holds a Bachelor of Science Degree in Electrical Engineering from the University of Illinois-Chicago and a Master of Science Degree in Engineering Management from Northwestern University as well as a patent on an integrated video, data, and power transport system using balanced twisted-pair cabling. He is an active voting member of the Telecommunication Industry Association (TIA) TR-42.7 cabling and the Institute of Electrical and Electronics Engineers (IEEE) 802.3 LAN/MAN standards committees. Jimenez is also a Cisco CCNA with Wireless Specialization. He has given numerous technical presentations at trade shows, and is a regular speaker at Anixter's National Seminar Series.

Bikash Koley, Technical Lead & Manager, Network Architecture, Google Inc.
 
Bikash Koley currently leads the Network Architecture team at Google, where he is focused on network infrastructure scaling, optimization and reliability. In his current role, Koley is also responsible for creating the network technology road-map for Google. Prior to Google, Koley was the CTO of Qstreams Networks, a company he co-founded. He also spent several years at Ciena Corporation in various technical roles developing DWDM and Ethernet technologies. Koley is a frequent speaker in conferences and industry forums and is an active participant in various networking standard bodies. He received 8 patents related to various optical and networking technologies. Koley received a BTech from IIT, India; and MS and PhD degrees from the University of Maryland at College Park, all in Electrical Engineering.

Donn Lee, Senior Network Engineer, Facebook
 
Donn Lee is a senior network engineer at Facebook. His duties include designing networks, evaluating products, optimizing performance, and performing escalation troubleshooting. Previous to Facebook, Lee worked in Google's Network Architecture group for four years and during tremendous growth of Google's backbone, optical, and datacenter networks. While working as a consulting systems engineer at Cisco Systems (CCIE #3262) he worked on large global networks and wrote his book, Enhanced IP Services for Cisco Networks, which is published by Cisco Press. Lee holds a bachelor's degree in Electrical Engineering from UCLA.

Brad Smith, Senior Vice President, LightCounting

Optical Internetworking Forum

Optical Internetworking ForumOIF Program: Interconnect Challenges

Tuesday March 6
11:00 a.m.-12:30 p.m.

This OIF sponsored session investigates and debates multiple solutions for Next Generation Interconnect challenges. The session offers a market perspective by an industry recognized Analyst, and a systems perspective by OIF member companies, offering insights regarding what the OIF might do to facilitate next generation interconnects that will fuel the growth of the internet. Member companies of the OIF's Physical and Link Layer (PLL) working group will discuss technical advances in areas such as Fiber Optic cabling, Optical Backplane, SerDes development, 3D integration and line side vs. client side requirements. The OIF 100G interoperability agreements will be showcased including demonstrations of the latest Common Electrical Interface agreements.

Rod SmithModerator: Rod Smith, Global Industry Lead, TE Connectivity

Rod Smith has over 10 years experience in Product Management and Business Development for TE Connectivity (formerly Tyco Electronics). Currently, he is a Global Industry Lead, driving new product development for Data Center applications. Smith is the Optical Internetworking Forum’s Market Awareness and Education Committee Co-Chair - Physical and Link Layer. Additionally, he is active in numerous industry standards, including T10 and T11 working committees under INCITS, the Small Form Factor (SFF) committee and supports TE Connectivity’s global industry standards presence. Smith earned his Bachelor of Science degree from Wake Forest University and a Master of Business Administration degree from the Pennsylvania State University.

Robert Brunner, Researcher, Ericsson

Robert Brunner received his Electrical Engineering education at McGill University, and has spent over 25 years with Ericsson in developing telecommunication systems solutions for Mobile Telephony and Broadband Packet technologies. Brunner's work is a collaborative affair with a team of fellow Ericsson researchers and 3rd party industrial leaders that are dedicated to delivering "state of the art" technology for tomorrow's networks based on open building practices & standards. Brunner’s interests include: OSRI - Optical Short Reach Interconnects as a means of creating highly scalable systems, and the standardization of evolving “enabler” technologies in support of OSRI. The latter expecting to bring to fruition interoperable components by the photonics & electronics industries with optimum performance and characteristics at the lowest cost

Ed Frlan, Senior System Architect, Gennum

Ed Frlan is a Senior System Architect within the MSO division of Gennum Corp working on 25-28 Gb/s module, line card and backplane systems. He joined Gennum from a Hardware Architect position within the Metro Ethernet Networks division of Ciena where he was responsible for the system architecture and synchronization aspects of various line cards (including Carrier Ethernet, SONET, OTN and Broadcast Video). Frlan is currently the OIF Physical and Link Layer Interoperability Working Group Chair and holds a Ph.D. degree in Electrical Engineering from Carleton University.

Sterling PerrinSterling Perrin, Senior Analyst, Heavy Reading

Sterling Perrin has more than 15 years' experience in telecommunications as an industry analyst and journalist. His coverage area at Heavy Reading is optical networking, including packet-optical transport. He is the authors Heavy Reading's Packet-Enabled Optical Networking Quarterly Market Tracker, a special quarterly research service. Perrin is a frequent speaker at telecommunications industry events and is a highly sought-after source among the business and trade press. He Chairs Light Reading’s annual Packet-Optical Transport Evolution conference. His opinions have appeared in The Financial Times, The New York Times, Investor's Business Daily, Lightwave, Telephony, CNET News, Information Week, and CIO Magazine, among many others. Perrin joined Heavy Reading after five years at IDC, where he served as lead optical networks analyst, responsible for the firm's optical networking subscription research and custom consulting activities. Prior to joining IDC, Perrin worked for Standard & Poor's, where he delivered global industry analysis on a range of IT segments. He is a former journalist and editor at Telecommunications Magazine, and has also done consulting work for the research firm Current Analysis. Perrin graduated cum laude with a B.A. in English from Dartmouth College. He can be reached at Perrin@heavyreading.com

Sterling PerrinTorsten Wuth, Technology Manager, Nokia Siemens Networks

Torsten Wuth is currently technology manager at Nokia Siemens Networks, focusing on next generation transmission technologies. Wuth joined Siemens/Nokia Siemens Networks in 2006. Prior to Nokia Siemens Networks he worked at CoreOptics, TU Chalmers and the University of Kiel. He received a diploma degree in electrical engineering from the Technical University of Dortmund and a doctoral degree from the University of Kiel. Since 2008 he chairs the Physical Layer User Working Group (PLUG) of the OIF and he is a member of the board of directors of the OIF.

 

OIF Program: Enabling Dynamic Optical Networks

Wednesday March 7
10:30 a.m.-12:30 p.m.

This OIF sponsored session investigates use of the optical control plane to enable dynamic optical network services. OIF members will discuss recent work on dynamic OTN networks, multi-domain and multi-layer networking and Path Computation Elements and offer their insights on future developments that could support services like Bandwidth on Demand and Network Virtualization. The role of recent OIF interoperability testing of OTN and Ethernet-over-OTN will be discussed.

Hans-Martin Foisel, Head of Hybrid Network Technology, Deutsche Telekom
 
Hans-Martin Foisel joined the Optical Internetworking Forum (www.oiforum.com) in 1998, he had served as President 2007-2010 and is Carrier Working Group Chair since 2002. In these roles he was involved in the developments of multi-domain, multi-layer networking solutions as well as 100G technologies and systems. At Deutsche Telekom he is Head of Hybrid Network Technology in the Fixed Mobile Engineering Germany Department. His main activities comprise intelligent optical networks, optical access networks and their basic infrastructure elements and systems. He has more than 30 years of experience in optical telecommunication R&D, design, architecture and technology including prior roles at Heinrich-Hertz-Institute in Berlin.

Fred Gruman, Principal Product Planner, Fujitsu Network Communications

Fred Gruman is a Principal Product Planner in the Network Operations Planning Group at Fujitsu Network Communications. He has over 12 years of experience working with optical transport systems with a focus on management, control, and operations, 7 years with Fujitsu. Currently, Gruman is involved in the design of the transport control plane architecture for Fujitsu's next generation packet optical networking platform, including restoration, multi-layer control plane, and PCE. Prior to this, he was responsible for the software system design and testing for the long haul WDM and long distance unrepeatered optical systems at Xtera Communications. Gruman received his MS in Electrical Engineering from MIT and BS in Electrical Engineering from Texas A&M University.

Jim Jones, Optics Transport Applications Marketing Manager, Alcatel-Lucent

Jim Jones joined Alcatel-Lucent in 1999 and is currently Optics Transport Applications Marketing Manager. In this role Jones develops and supports global marketing and sales of cross-product optical transport solutions, leading a virtual team of product managers, marketing, CTO, network architects, and regional solutions and marketing members. His team focuses on intelligent optical solutions enabled by innovations in control plane and cross-layer automation. Jones is active in standardization work and has contributed to control plane standards and interoperability work in OIF, ITU-T and IETF. He chaired the OIF Architecture/Signaling Working Group from 2001 to 2004 and the OIF Technical Committee from 2004 to 2007. Jones currently serves as the OIF President and the Interoperability Working Group Chair. Before joining Alcatel-Lucent, Jones was a Senior Member of Technical Staff with Texas Instruments and Raytheon from 1978 to 1999, developing real-time signal processing and RF systems. He received his BSEE and MSEE from the University of Michigan, and his MS in Telecommunications from Southern Methodist University.

Lyndon Ong, Optical Networking Specialist, Ciena,

Lyndon Ong is a leading contributor to industry work on optical control plane at Ciena Corporation, an optical networking specialist. He is on the Board of Directors at the OIF and was formerly Technical Committee Chair. He edited the OIF E-NNI 1.0 Implementation Agreements and led several OIF Interoperability Demonstrations. He is active at IETF, having previously chaired the Signaling Transport Working Group and authored a number of IETF RFCs. Ong received his doctorate from Columbia University in 1991 and contributed to development of Signaling System 7 while at Bellcore. He subsequently worked at Bay/Nortel and joined Ciena in 2001, becoming director of network control architecture.

Workshop on Photonic Startups: 10 Years After the Bubble

Wednesday March 7
3:30 p.m.-5:00 p.m.

Despite the bubble, it is clear that photonics continues to depend on innovation, much of which comes from startup companies. At the same time, it is clear that VC companies are now focusing more on social media and software than on photonics or hardware. The question then is how to successfully start a company in this environment? This workshop will address that question by featuring a number of seasoned entrepreneurs who will share their story with a focus on lessons learned and practical do's and don'ts. The goal is to share valuable insights and tips that are useful for any entrepreneur wanting to start a company or in fact anyone planning to develop a new business. After the presentations, the workshop concludes with a panel session that will provide ample room for questions and answers.

Moderator: Erik Pennings, General Manager and Principal, 7 Pennies Consulting

Erik Pennings started his career in R&D working at Bellcore (now Telcordia) and at Royal Philips Electronics where he pioneered several optoelectronic components and during which time he published around 70 papers. In 1995, he moved to sales and marketing at Philips Optoelectronics, where he was responsible for the business development for WDM lasers, tunable lasers, and high-speed EML's. Partly as a result of the growth that was achieved, Philips sold this business unit in 1998 to JDSU for well over $1 billion. Pennings continued his career being responsible for sales and marketing at ThreeFive Photonics, which grew through a number of mergers into ASIP, then into Apogee Photonics, and finally into CyOptics. During this time, he grew revenues by 50% or more each quarter. In 2007, Pennings joined Eudyna Devices Inc. where has was responsible for marketing in the U.S. In 2009, Pennings started his own consulting company (www.7pennies.com) specializing in sales, marketing, and business development. He is working with high-tech startups as well as large corporations in order to grow their business and/or by providing targeted advice. Pennings has a M.S. in Physics (cum laude) from Groningen University, a Ph.D. (distinction) from Delft University of Technology, and an executive MBA from the Simon Business School in Rochester.

YongKwan (YK) Park, CEO, OE Solutions

Y.K. Park found OE Solutions in 2003. Prior to this, Park held numerous technical leadership positions in the area of optical communications including Senior Director at NanoOpto Corporation, Director of Optical Transceiver Development at Agere Systems, and Technical Manager at Lucent Technologies (former Alcatel-Lucent). As an eighteen year R&D veteran from Lucent Technologies Bell Labs, he set numerous technical milestones including the first 1.7Gb/s 360km coherent communication field trial in 1989, breaking the 2.5G-300km repeaterless transmission barrier in 1992, and the industry first 10Gb/s field trial in 1994. He received his B.S. (Magna Cum Laude) in Physics from Sogang University, Korea and Ph.D. in Applied Physics from Stanford University. Park has 12 patents granted and more than 100 papers published and presented in the area of optical communications. He was named IEEE fellow in 2004 and OSA Fellow in 1997.

Mani Ramachandran, CEO and Co-Founder, InnoTrans Communications

Mani Ramachandran started his career after Graduate studies in Electro-Physics and is credited with many of the major innovations in the optical access market over the last two decades. These include the first analog 1550nm Externally Modulated transmitters and EDFAs in the early 90's at Optical Transmission Labs where he was the president. These inventions have formed the cornerstone of all the long reach analog transport for the last 18 years, and have also enabled video delivery over FTTH networks. Under his technical leadership, the company, renamed Synchronous, introduced innovations like AGC EDFAs and analog DWDM networks, leading to an acquisition by Motorola in 2002 for $265 M. His team was also instrumental in enabling the first DWDM Video on Demand (VOD) networks for the CATV industry.

After heading the Optics Center of Excellence for Motorola in San Jose from 2002 to 2005, Ramachandran formed InnoTrans in 2006 to address the newly emerging bandwidth constraints in the CATV networks. At InnoTrans, Ramachandran has revolutionized the CATV optics industry by developing a chirp-canceled transmitter which has enabled entirely new optical access architectures. Ramachandran has over a dozen key patents, and has also served on the OFC paper selection committee for several years in the mid 90's.

Alka Swanson, CEO, COGO Optronics

Alka Swanson joined COGO Optronics in July 2011 from Princeton Lightwave (PLI) where, as the Chief Operating Officer, she led strategy and all operations. She established PLI as a leading defense subcontractor for imaging components. Prior to Princeton Lightwave, Swanson was General Manager of the receiver group at JDSUniphase (JDSU). Before JDSU, she was in charge of sales of marketing at EPITAXX where she grew a product line from zero to over $200M in sales. This growth resulted in the sale of EPITAXX, to JDSU. Subsequent to EPITAXX, Swanson was a member of technical staff at AT&T Bell Labs. She is a graduate of Boston University where she received her Ph.D. in Physics.

Terry F. Unter, President & General Manager, Optical Networks Solutions Business Unit, Oclaro Inc,

Terry Unter is Executive Vice President and General Manager of Oclaro’s Transport Systems Solutions business unit. He assumed this position in July 2010 as a result of Oclaro’s acquisition of Mintera Corporation (a leading supplier of high bit-rate optical transport solutions) where he was President and CEO from 2004 to 2010. From 1998 to 2002, he was Chief Operating Officer at Corvis Corporation before which he served as Vice President of Global Optoelectronics at AMP Incorporated. From 1991 to 1997 he led the creation of Alcatel's Optronics subsidiary, where he served as its CEO based near Paris in France. Earlier in his career Unter was General Manager of a joint venture producing telecom VLSI circuits in China and he also held various engineering and management positions with NorTel and Alcatel. Unter holds B.Sc. (honors) and Ph.D. degrees in Electronic Engineering from Southampton University in the UK.

David F. Welch, Founder, Executive Vice President, Chief Strategy Officer, Infinera Corporation

David F. Welch co-founded Infinera, and served on the board of directors (2001-2006) and as CTO and CMO before his appointment as EVP and CSO in January 2010. Previously, he was CTO and VP Corporate Development at SDL. Welch holds more than 125 patents, and has been awarded the Adolph Lomb Medal, Joseph Fraunhofer Award and the John Tyndall Award in recognition of his technical contributions to the optical industry. He is a Fellow of the OSA and the IEEE. Welch holds a B.S. in Electrical Engineering from the University of Delaware and a Ph.D. in Electrical Engineering from Cornell University.

Mission (Im)Possible: Monetizing Telecommunication Networks

Thursday, March 8; 10:15 a.m.–1:30 p.m.
Expo Hall Theater II

If phone vendors can make money from applications running on their devices, why can service providers not make money from applications running on their networks

Every service provider business strategy contains a two pronged approach: Implement cost control and find and move into new business opportunities. While both these strategy components each hold their own challenges, the latter is proving particularly daunting. Until a few years ago voice and data services were the two killer apps that generated the vast majority of service provider revenue. Today the notion of a killer app is obsolete as service providers have to introduce and support tens maybe hundreds of applications and services, and revenue potential increases with number of applications they can roll out and support. This represents a fundamentally different business model with challenges that service providers never had to deal with:

  • How to implement new services rapidly and add value for customers while reducing the cost of delivering these services and transporting information?
  • How to run applications inside the network?
  • Can you outsource application development?
  • Do networks have the flexibility to expose a common set of capabilities to different parties based on reusable components?
  • Can you transport “over the top” content as efficiently as possible?

Schedule

10:15 a.m. – 10:45 a.m.           Keynote: Network Monetization: Cost Control, Service Creation and Go-To-Market Challenges in Modern Telecommunications Networks and Strategies to Mitigate Them

10:45 a.m. – 11:30 a.m.           Panel 1: Cost Control Strategies

Luc CeuppensModerator: Luc Ceuppens, Vice President of Produce Marketing, Juniper Networks

Luc Ceuppens is responsible for product marketing, technical marketing and competitive intelligence for the Platform Systems Division at Juniper Networks. With more than 25 years of international experience in sales and marketing of high-tech products and services, Ceuppens has a proven track record in defining, marketing and executing product strategies and business partnerships in highly-competitive markets. Prior to joining Juniper, Ceuppens held senior positions with Solectron Corp, StrataLight Communications, Calient Networks, Level 3 Communications and WorldCom (MFS UUNET).

Speakers:

John KrzywickiJohn Krzywicki, Partner, Analysys Mason

John Krzywicki joined Analysys Mason as a Partner in February, 2009. Prior to that his experience included being the Founder and President of Cambridge Strategic Management Group, a Cambridge, MA based telecommunications specialized consultancy, subsequently President of TMNG Strategy, and VP Marketing, Strategy and Business Development for a high tech backhaul radio startup, GigaBeam. Krzywicki has led strategy consulting work in every major area of telecom services and has spoken at over 100 conferences on four continents, and been an expert witness twelve times in litigations or regulatory proceedings.

Andrew MalisAndrew Malis, Principal Member of the Technical Staff, Verizon Communications

Andrew G. Malis holds the position of Principal Member of the Technical Staff at Verizon Communications. He has been active in wide-area data networking and telecommunications for over 35 years, beginning with the ARPANET, the foundation of today's Internet. He has also held senior engineering positions at Bolt, Beranek, and Newman; Ascom Nexion; Cascade Communications; Ascend Communications; Lucent Technologies; Vivace Networks; and Tellabs. His current responsibilities include Verizon's packet network architecture and evolution, future network planning, standards participation, and vendor and customer consultation. He is also on the board and Vice President of the Broadband Forum, co-chairs the Internet Engineering Task Force's (IETF's) Pseudowire Emulation Edge to Edge (PWE3) Working Group, was President and Chairman of the Board of the IP/MPLS Forum, has been a member of the IETF’s Internet Architecture Board (IAB), has served on the board of the IPsphere Forum, and is a veteran participant and award recipient in other standards bodies and industry consortia. He has written, edited, and otherwise contributed to many standards documents in these organizations, including more than 30 IETF RFCs. He has also served on the technical advisory boards of several privately held high-tech companies, has chaired and spoken at numerous industry conferences, and written journal and magazine articles. He received his Bachelor of Science degree in Computer Science and Applied Mathematics at Brown University, and his Master of Science degree, also in Computer Science and Applied Mathematics, at Harvard University.

11:30 a.m. – 12:00 p.m.          Questions and Coffee Break

12:00 p.m. – 12:45 p.m.          Panel 2: Service Creation/Revenue Generation Strategies

Luc CeuppensModerator: Luc Ceuppens, Vice President of Produce Marketing, Juniper Networks

Luc Ceuppens is responsible for product marketing, technical marketing and competitive intelligence for the Platform Systems Division at Juniper Networks. With more than 25 years of international experience in sales and marketing of high-tech products and services, Ceuppens has a proven track record in defining, marketing and executing product strategies and business partnerships in highly-competitive markets. Prior to joining Juniper, Ceuppens held senior positions with Solectron Corp, StrataLight Communications, Calient Networks, Level 3 Communications and WorldCom (MFS UUNET).

Speakers:

Eve GrilichesEve Griliches, Principal Analyst, Packet Optical Transport, ACG Research

Using extensive experience in product management in the technology industry as her foundation, managing partner Eve Griliches brings to ACG a demonstrated analytical talent bolstered by years of hands-on experience in the telecommunications industry. Her analytical acumen, expertise and experience in the telecom field as well as her strong management skills have made her a highly credible voice in the industry. She is respected worldwide for her market share reporting and forecasting for the networking and telecommunications industries and organizations. With her combination of strategic marketing and analytical experiences, Eve will use her tactical communication expertise as well as her comprehensive understanding of Optical market place. Griliches, who has a reputation for delivering accurate and timely market information, leveraging advanced technology and staying focused on client care and customer service, spent five years at IDC as Program Director for the Telecommunications Equipment group. She provided in-depth insight and analysis on many of the key technologies in the telecom market. Ms. Griliches also provided critical business intelligence on emerging technology trends and their impact on the overall telecom market space. Griliches also has over 10 years of product management experience with a number of network equipment vendors. Those vendors include: Marconi (Ericsson), PhotonEx, Nortel Networks, Bay Networks, and Wellfleet. Additionally, she spent four years at Thinking Machines Corporation, one of the first parallel processing supercomputer companies.

Additional speaker to be announced

12:45 p.m. – 1:30 p.m.            Panel 3: Go-To-Market Strategies
Moderator: TBA

Speaker

Nav ChanderNav Chander, Research Manager for Enterprise Telecom, IDC

Nav Chander is the Research Manager for Business Network Services & Wireline Telecom Infrastructure within IDC’s Worldwide Telecom Division. His primary focus is managing the research agenda for the U.S. Business Network Services program and the related Worldwide Carrier Routing, Switching, Packet Optical equipment markets. He contributes research to the WW Telecom and Managed Network Services for Carrier Ethernet, IP VPN, Legacy Networking Services and US/global service provider strategy. Chander provides analysis, forecasting, strategy and consulting to telecom wireline equipment vendors and service providers that are positioning new enterprise telecom services.

Chander has 17 years of product planning, product management, marketing and business development experience. He is an experienced enterprise and carrier data networking telecommunication professional developing product & marketing strategy. This has led to successful market launches of Layer 3 switches, IP routers, Carrier Ethernet Layer 2 Switches, MPLS edge routers and Frame Relay/ATM products. Chander is also knowledgeable of challenges and opportunities facing the Telecom Infrastructure segment. His past roles include working with some of the leading global systems integrators, telecom equipment vendors, and service providers such as MCI, Alcatel-Lucent, Motorola, IBM & 3Com. He is a frequent speaker at leading telecommunication events, panels, seminars and conferences and frequent article contributor to leading telecom industry publications. Chander has an undergraduate engineering degree in mechanical engineering and an MBA both from the University of Ottawa, Canada.

Additional speaker to be announced

1:30 p.m.                                 Questions and Closing Comments

 

Expo Theater III

Fiber Optic Switches

Tuesday, March 6
10:00 a.m. - 1:00 p.m.

Optical switching technology is driven by the need to provide flexibility in optical network connectivity. Applications where switches are used include optical protection, test equipment, and remotely configured add-drop multiplexers. Emerging applications consist of remote optical provisioning, system adds, moves, changes, and emergency restorations. The sessions will cover the technology and applications of opto-mechanical, electro-optical, and photonic optical switches.

POF Symposium at OFC/NFOEC 2012

Wednesday, March 7
1:00 - 5:00 p.m.
Thursday, March 8
10:00 a.m. - 12:00 p.m.

The Plastic Optical Fiber Trade Organization (POFTO) is organizing a POF Symposium during OFC/NFOEC 2012 that will cover recent developments in POF technology, applications, technical standards, and new markets. Speakers from around the world will review opportunities for POF in areas such as Gigabit POF, high-temperature POF, aerospace applications, home networking, IPTV, consumer devices, smart grid, and solar energy, among others. View the full schedule.
 

ROADMs

Wednesday, March 7
10:00 a.m. - 1:00 p.m.

Learn about what "Reconfigurable Optical Add-Drop Multiplexer" or ROADMs are as well as the applications and challenges of this technology. The ROADM is an optical switch that selects one or more fibers or wavelengths to add or drop at a particular location. Since they are completely configurable, ROADMs enable "Any Node" to "Any Node" architecture.

Demo Areas

Bringing Intelligence to SFP

John Kwak, Director of Business Development, OE Solutions

Tuesday March 6
1:30 p.m. - 2:00 p.m.

Operation, Administration and Maintenance (OAM) are essential for service turn-up and assurance in Carrier Ethernet networks. Having OAM functions into conventional SFP provides operators an effective tool for monitoring and troubleshooting Ethernet services. This solution reduces system and network complexity, and offer lower carbon footprint while generating CAPEX & OPEX savings.

Optical Networking, Beyond 100G

Kent Jordan, Sr. Manager, Huawei

Tuesday March 6
2:00 p.m. – 2:30 p.m.

With 100G solutions available for commercial deployment today, the industry’s eyes are shifting towards the horizon to see what is coming next. Huawei will provide an update on new technology enablers for unlocking higher bit-rate capacities beyond 100G (such as, 400G or 1Tbps transport).

Optical Networking, 100G: Are We There Yet?

Wade Saulsberry, Sr. Manager, Huawei

Tuesday March 6
2:30 p.m. – 3:00 p.m.

Internet traffic demand is increasing year over year at a substantial rate. 100GbE is on the horizon. A remarkably aligned optical component and subsystem environment is in place. The inexorable march to 100G is already underway as witnessed by a carrier shift of preference away from 40G.

Ultra-low Power Optical Links in Portable Consumer Devices

Holger Hoeltke, Managing Director, Silicon Line GmbH

Tuesday March 6
3:30 p.m. – 4:00 p.m.

Data rates in mobile consumer devices, e.g. smartphones and tablets, are exploding, creating EMI issues for sensitive wireless receivers within these devices. Optical links using Silicon Line's new class of PHY layer ICs and based on polymer optical fiber or planar optical waveguides are an effective and ultra-low power solution.

Optical Networking, 100G Applications

Dwane Rose, Sr. Manager, Huawei

Tuesday March 6
4:00 p.m. – 4:30 p.m.

With all the hype about the need for 100G now that it is a reality, what do we do with it? There are only a limited number of 100G router interfaces. Where will the 100G be used and why does it make sense today?

Teledyne DALSA Announces DH9685AB Electrostatic Actuators Integrated Circuit for High Density MOEMS Optical System

Rémi Meingan, Design & Product Services Foundry Manager

Tuesday March 6
4:30 p.m. – 5:00 p.m.

Teledyne DALSA Semiconductor, a company focused on MEMS/CCD/HV-CMOS, providing a full suite of product development and manufacturing solutions to optical communications industry, announced today the DH9685AB Electrostatic Actuators High Voltage Integrated Circuit for next-generation, high density, low power optical system requirements using MOEMS. More details will be available in Booth 2628.

The World’s Smallest and Super High Density Simplex Fiber Optical Connector Assemblies

July Wang, Enterprise Development Department, Project Supervisor, SUNSEA

Thursday March 8
1:00 p.m. – 1:30 p.m.

SUNSEA is a long time innovator of passive components for both telecom and datacom. We are one of the main suppliers for Chinese Telecom carriers, providing solutions, as well as passive equipment and components for infrastructure. More details regarding FTTx, green data center, wireless site and CATV will be available in Booth #2431.

CALIENT S320– The Next Generation in 3D MEMS Photonic Switches

Daniel Tardent, Director of Marketing, CALIENT

Thursday March 8
12:30 p.m.
1:00 p.m.

The S320 photonic switch delivers CALIENT’s signature capacity and density for the highest network performance, in a radically smaller, modular form factor that consumes five times less power and costs less. The S320 provides advanced features that are essential for expansion in data center, cloud computing and service provider networks.
 

Exhibitor Pavilions

POF Technology and Applications Pavilion

POFTO is also organizing a POF Technology and Applications Pavilion (booth number 2733) where companies will demonstrate their products and technologies during the show. Attendees can bring their problems and receive design advice on POF solutions from industry experts. More information coming soon. Hours: Tuesday 10am-5pm, Wednesday 10am-5pm, and Thursday 10am-4pm
 

Other Activities

FTTx Resource Center

March 6-8, 2012
10:00 a.m. - 5:00 p.m.
(closes at 4 p.m. on March 8)

The OFC/NFOEC FTTx center showcases the latest technologies and products from OFC/NFOEC exhibitors. See a live FTTx system and chat with subject matter experts about components, standards, systems, next generation concepts, and more. For designers and planners the new "Certified Fiber to the Home Professional" (CFHP) course curriculum and manuals will be featured including next generation content on 10 Gb/s XG-PON, 10GEPON, RFoG, and WDM-PON. The FTTx Center will be coordinated by The Light Brigade and located within the exhibition hall. Stop by for your copy of the new FTTx Wavelength Allocation Chart.

VIP Industry Leaders Networking Event: Connecting Corporate Executives, Young Professionals and Students

Tuesday, March 6: 12:00 - 1:30 p.m.
Exhibit Hall G on the Show Floor

Free of Charge and includes a Box Lunch
Sponsored by

This session brings together Industry Executives willing to share their business experience – from how they started their careers and lessons learned along the way, to using their degree in an executive position – with Young Professionals and Students. The program starts with informal networking during lunch and then transitions into "speed meetings" – small, brief visits with each executive to discuss careers, industry trends or other career topics.

Executives Participating Include:

  • Michael Capuano, Vice President Marketing, Infinera, USA
  • Luc Ceuppens, Vice President Product Marketing, Juniper Networks, USA
  • Dana Cooperson, Vice President and Practice Leader, Network Infrastructure, Ovum, USA
  • Eve Griliches, Managing Partner, ACG Research, USA
  • Bikash Koley, Technical Lead and Manager, Network Architecture, Google, USA
  • Simin Cai, President and CEO, Go!Foton, USA
  • Rob Risser, COO & CFO, Advanced Photonix, Inc. (API); President, Picometrix, Inc., an API company, USA
  • Andreas Umbach, CEO, u2t Photonics, Germany
  • Glenn Wellbrock, Director, Optical Transport Network - Architecture, Design & Planning, Verizon, USA
  • Reg Wilcox, Vice President Network Marketing and Product Management, Huawei Technologies, USA

Space is limited. Young Professionals and Students will be given registration priority, but any recent graduate is welcome to RSVP. To register please visit http://www.surveymonkey.com/s/B7ZGTF2

If you are not an OFC technical registrant, but would like to attend this event, sign up for a free Exhibit-Only pass to gain access to the show floor. You may also register onsite.